Presenting a systemic model for the effectiveness of marketing communication activities in social networks: with a political economy approach

Volume 5, Issue 1, 2024, Pages 107-137

10.48308/jep.5.1.107

Somayyeh Abash Loui Aghdam; Hirash Soltanpanah; Omid Mahdieh; Roya Shakeri; Foad Habibi

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